Growth Leader · 15+ years in marketing and sales
Hi, I'm Otso Karvinen. I help marketing leaders prove their impact and do more impactful marketing.
Growth Leader · 15+ years in marketing and sales
I help you build a clear marketing strategy with priorities, goals and a plan your team can actually follow.
I work as an extension of your team to build and run the marketing systems that deliver results.
I help you build the measurement setup, KPIs, reporting and narrative that makes your impact impossible to ignore.
Mar 18, 2026
MyyntiKollektiivin Aamupalsun kvartaalispesiaali 18.3.2026: AI ja kaupalliset roolit
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Dec 17, 2025
The Changing B2B Buyer Behavior 2025 – How Should Marketers Adapt?
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Dec 17, 2025
B2B-ostokäyttäytymisen muutos – miten markkinoijan kannattaa reagoida?
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Mar 25, 2026
We are quickly moving into stage two of AI adoption for marketing
Stage one was quantity. Stage two is quality — and it requires stronger data foundations, better inputs and smarter AI workflows.
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Mar 23, 2026
CMOs are falling behind both consumers and their own teams in AI execution
The gap between AI-literate and AI-illiterate CMOs is widening fast — and hands-on experience is the only way to close it.
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Mar 21, 2026
Does posting a lot more on LinkedIn work? Yes, kind of*
I doubled my posting frequency for a week. Impressions up 50%, members reached up 40% — but I probably won't keep it up.
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Let's talk
I'm easy to work with and happy to have a no-strings conversation about where you are and how I can help.
Let's talk